A German founder’s Shopify app, acquired by the European group serving 3.3 million SMBs
GDPR Legal Cookie by beeclever became Complianz, team.blue’s compliance brand for Shopify
2023 · Sell-side M&A
Complianz
has been acquired by
team.blue
team.blue, the European digital enabler serving 3.3 million SMB customers across 23 countries, acquired GDPR Legal Cookie, beeclever’s cookie-consent app for Shopify, built in Koblenz, Germany, and relaunched it as Complianz, the group’s compliance brand.
Seller · Germany→Buyer · Belgium
Marco Pusceddu · Co-founder, beeclever
Array Capital acted as beeclever’s exclusive sell-side advisor.
[a]
01The deal
Marco Pusceddu co-founded beeclever in Koblenz, Germany, and built GDPR Legal Cookie, a cookie-consent app for Shopify merchants.
team.blue, the European digital enabler serving 3.3 million SMB customers across 23 countries, acquired the app and relaunched it as Complianz, the group’s compliance brand. Array Capital acted as beeclever’s exclusive sell-side advisor.
For a large group, the acquisition was a product line. For the founders, it was the outcome of years of work, and the reason process discipline matters at every deal size.
“From the first minute we had the feeling that we were in the best hands. I can safely say that without Attila Hardy’s team we would not have been able to achieve this result.”
02Why it worked
Strategic fit found early
The buyer’s compliance ambitions and the app’s category position were matched deliberately, not discovered by luck.
A brand-scale buyer
team.blue operates at a scale few founders can reach alone; the app now ships under a group compliance brand.
Small deal, full process
Same materials discipline, same watermarked data room, same negotiation posture as our largest mandates.