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Track record · Deal story · 2023

A German founder’s Shopify app, acquired by the European group serving 3.3 million SMBs

GDPR Legal Cookie by beeclever became Complianz, team.blue’s compliance brand for Shopify

01The deal

Marco Pusceddu co-founded beeclever in Koblenz, Germany, and built GDPR Legal Cookie, a cookie-consent app for Shopify merchants.

team.blue, the European digital enabler serving 3.3 million SMB customers across 23 countries, acquired the app and relaunched it as Complianz, the group’s compliance brand. Array Capital acted as beeclever’s exclusive sell-side advisor.

For a large group, the acquisition was a product line. For the founders, it was the outcome of years of work, and the reason process discipline matters at every deal size.

“From the first minute we had the feeling that we were in the best hands. I can safely say that without Attila Hardy’s team we would not have been able to achieve this result.”

Marco Pusceddu · Co-founder, beeclever (client review, 2023)
02Why it worked

Strategic fit found early

The buyer’s compliance ambitions and the app’s category position were matched deliberately, not discovered by luck.

A brand-scale buyer

team.blue operates at a scale few founders can reach alone; the app now ships under a group compliance brand.

Small deal, full process

Same materials discipline, same watermarked data room, same negotiation posture as our largest mandates.

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